2855 EAST COTTONWOOD PARKWAY • SUITE 540
SALT LAKE CITY, UT 84121
P: (801) 453-0100 • F: (801) 453-0040
 
 
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Customer relationships are like crystals, you don't realize how much you love them until they break.

It costs eight time more to acquire a new customer than to keep a current one.

Customer relationship management means maximizing the potential of each and every relationship:  turning marginal customers into profitable ones, increasing share or product penetration, retaining all profitable customers, and building long-term loyalty.  With our proprietary models and processes, we can create a program that will help you increase and maintain the value of your customer base, while integrating completely with your existing sales or database systems.  Our programs typically rely on one-on-one communications, including email, direct mail, surveys, telemarketing, and interactive web applications.  Areas of specialization include:

  • Integrated tracking and reporting systems
  • Profitably modeling
  • Retention programs
  • Loyalty and incentive-based programs
  • Referral programs
  • Upsell and cross-sell programs